Pictory AI

Pictory AI is an AI-powered video creation platform that allows users to effortlessly convert text, blog posts, webinars, or Zoom recordings into short, branded video content. It’s perfect for marketers, content creators, and businesses who want to scale video production without hiring a video editor or learning complex tools.

Pictory helps users:

• Extract highlights from long videos
• Auto-generate captions
• Add music, stock footage, and branding
• Repurpose written content into engaging visuals

What It Does

Pictory AI is an AI-powered video creation platform that turns scripts, blog posts, or long-form content into engaging short videos — perfect for YouTube, LinkedIn, Instagram, and more. It’s designed for marketers, content creators, and teams looking to scale video production without the need for editors or designers.

Key Features

• Script to Video – Instantly transform written content into professional video
• Blog to Video – Repurpose blog articles into short, branded videos
• Automatic Subtitling – Auto-generate and burn in captions for accessibility and engagement
• Stock Footage & Music – Access a library of 3M+ video clips, images, and background tracks
• Video Highlight Extraction – Summarize long videos into bite-sized social content

How It Works:

1. Choose Input: Start with a blog post, video URL, or script.
2. AI Summarization: Pictory uses AI to extract highlights or structure a video storyboard.
3. Visual Creation: The platform auto-generates visuals using royalty-free stock footage and templates.
4. Voiceover & Captions: Add AI voiceover or upload your own. Auto-generate and edit captions.
5. Branding & Export: Add your logo, fonts, and colors, then export to MP4 or share directly to social platforms.

Who It's For

• Social media managers looking to boost engagement
• YouTubers & short-form content creators
• SaaS marketers turning blogs into videos
• Course creators repackaging long video content

Use Cases:

• Content Marketing: Turn blog articles into bite-sized, visual content for social.
• YouTube Shorts & Reels: Quickly create repurposed short-form videos from webinars or long-form YouTube videos.
• E-Learning: Summarize course content into digestible clips.
• Sales Enablement: Generate quick explainer videos for leads or demo follow-ups.
• Internal Communications: Share updates or training highlights in video format.

Pricing:

Free Trial – $0

• Limited functionality
• Watermarked output

Standard Plan – $19/month

• Up to 30 videos per month
• Maximum 10-minute video length
• Access to 3 branded templates

Premium Plan – $39/month

• Up to 60 videos per month
• Maximum 20-minute video length
• Access to 10 branded templates
• Includes automatic voiceover generation

Teams Plan – $99/month

• Up to 90 videos per month
• Maximum 30-minute video length
• Team collaboration features
• Shared workspaces

FAQs:

Q: Do I need video editing experience?

No. Pictory is designed for non-editors with drag-and-drop simplicity.

Q: Can I use my own voice?

Yes, you can upload your voiceover or use Pictory’s AI-generated voices.

Q: Is it web-based or downloadable software?

Pictory is entirely web-based—no downloads required.

Q: Can I customize my videos with my brand?

Yes! Add logos, colors, fonts, and templates to stay on-brand.

Q: Does it support subtitles?

Absolutely. Captions are auto-generated and editable.

Q: Can I post directly to social platforms?

You can export video files to upload manually, or use integrations via other tools.